The MeetApp Story

MeetApp is a fast-growing company – headquartered in Stockholm, Sweden and Chicago, Illinois – that has established itself as a forerunner in the event industry with its award-winning mobile app. The company was founded in 2011 by the Swedish entrepreneurs Mats Bäcklund and Marcus Falck.

Their vision was – and still is – to transform the meeting- and event industry by creating an innovative app that move away from meetings with analog content and a passive event audience to offering an inspiring and interactive user experience that energize participants.

From the beginning, the company emphasis was on creating interactive communication at events and conferences, mainly targeting corporations. Since then hundreds of apps have been built for well-known companies such as United Airlines, Microsoft, KPMG, GE, Ericsson, CapGemini, EA Games and Pfizer. As the company matured, new usage areas and verticals has been added in addition to the enterprise segment. Today MeetApp works with improving communication for a mix of clients spanning from big corporations to The Chicago Police Department, schools, communities, municipalities and public authorities.

By creating meaningful digital event experiences with focus on engagement, interactivity and networking, MeetApp has successfully been able to position itself within the event technology segment. The user-friendly app has been developed in Sweden in conjunction with corporate clients and UX-experts. All apps are custom-branded with the company colors, logo and icon.

In 2016 MeetApp happily received the prestigious Red Herring Top 100 Europe award, recognizing the hundred most promising young companies with business in Europe.

Our customers matter, and simply put – our customers’ success is our success. We continuously work on improving Meetapp with new features and design, and the voice of our customers is essential in in this process. We focus on app performance, simplicity and to deliver a best-in-class user experience.

Our guiding principle to successful meetings and events is to unleash the full engagement potential of your participants before, during and after your meeting. Because happy and energized participants go a long way!

Innovate your event. Be inspirational. Take the lead.

Our Vision

To create inspiring, interactive and productive meetings and events that transforms a passive audience to active participants through instant information access, real-time dialogue and networking.

Our Mission

Our mission is to create innovative and inspiring meetings and events by using a cutting edge mobile platform to improve participant engagement, activity and networking. We continuously work on improving Meetapp with new features and design with focus on app performance, simplicity and to deliver a best-in-class user experience.

The MeetApp Platform

We understand the importance of reliable event technology. That´s why MeetApp is built on modern technology stacks that provides high reliability and an optimal user experience.

Our backend technology is built on the Microsoft Azure cloud technology stack, in a scalable and secure way. Your data is encrypted and never shared outside of your organization. Operations performed in the administrative panel are audited and traceable upon request from you. Our backend utilizes modern architectural practices to scale with spikes in usage.

To ensure an optimal experience for your participants, our apps are built natively for every platform. MeetApp is a Microsoft ISV partner and a Microsoft certified Azure solution.

Our team has a solid track record of building successful enterprise grade technological solutions for global corporations.

Innovate your event. Embrace technology. Take the lead.

Our offices

North america

1147 W. Ohio St. Suite 204
Chicago, IL 60642
Phone: + 1 224 585 9844


Birger Jarlsgatan 18
114 34 Stockholm, Sweden
Phone: +46 70 38 78 355

Web: Meetapp | Email:

Contact us

Mats Bäcklund
+46 703 87 83 55

Marcus Falck
+46 721 68 13 82

Salvatore Camarda

Salvatore Camarda
Managing Partner – North America
+1 224 585 9844

Karin Wahlström

Karin Wahlström

Fadi Greij

Fadi Greij
Head of Communications MENA and ASIA regions
+46 73 89 61 098
+966 555 77 4206

Tommy Brotte

Tommy Brotte
Meeting specialist and Nordic client manager
+46 708 28 41 16

Steven Engler
Partner Germany
+49 511-83 82 93 70
connect GmbH

Bernd Heinemann
Partner Germany
+49 511-83 82 93 70
connect GmbH

Jennifer Ribbe
Client Services
+46 708 51 89 89

Anuj Gupta

Anuj Gupta
Development manager